some great simple animation

Adobe- CMO Explainer from VeracityColab on Vimeo.

this animation to explain adobe really caught my eye because its simple yet interesting, the colours are basic shades of white and grey with a red ball that really stands out, this use of colour proves you don't need the most complicated palette to make an effective animation. The idea itself is simple but has complicated elements and well thought out timing makes it an enjoyable little watch and it seems quite realistic where they've shown gravity.